Inside the kate spade Madison Avenue flagship store!

June 13 2015

A visual feast today, sublime seekers! I am returned from my travels and keen to share some exciting discoveries – starting with the shop I was most looking forward to visiting in ALL OF THE WORLD – the kate spade Madison Avenue flagship store!

First off, what’s a flagship store? 

A flagship stores is one set apart from others in the chain by the way it showcases the brand. It might be the largest, one that holds the largest range of merchandise, is the most well-known location, or one that carries the most high-priced merchandise catering to the most upscale customers. They are often larger and more beautiful than their sister stores – shopping the flagship is likely to be one of your best retail experiences with a brand.

The kate spade Madison Avenue flagship delivers! 

Opening in mid 2013, the Madison Avenue store (at no. 789, between 66th and 67th) is a 7,500 foot townhouse, laid out as somewhere you’d not only like to shop, but to live as well.

X marks the spot! kate spade Madison Avenue flagship store: 789 Madison Avenue.

X marks the spot! kate spade Madison Avenue flagship store: 789 Madison Avenue, New York.

Said creative director, Deborah Lloyd on opening, ‘It’s everything we’ve been working toward over the past six years.’ With an eye for detail, there’s something fun everywhere you look – my favourites are the witty words (‘if you obey all the rules you miss all the fun!’) and quintessential New York catch phrases (‘uptown is the new downtown’).  Absolutely true to the kate spade brand, it has enormous doses of fabulous and is without question the most beautiful store I’ve shopped in.

Enough words! Look at the pretty!

kate spade Madison Avenue flagship

The most beautiful merchandising you ever did see. The ground floor is filled with bags, jewels, a small selection of clothing, tech accessories and the exquisite stationery collection.

kate spade Madison Avenue flagship

Glittered with gold… the stairway to shopping heaven.

kate spade Madison Avenue flagship

It’s all in the details. And everyone is welcome!

kate spade Madison Avenue flagship

Shoe lounge with a view! The first floor mezzanine overlooks the ground level. Ooh la la!

kate spade Madison Avenue

Go on – sit with me. A comfy spot to try allllll of the shoes.

kate spade Madison Avenue flagship

In the stairwells lit-up window boxes appear with the most lovely of things inside!

kate spade Madison Avenue flagship

The second level – ready to wear ladies wear and accessories. Plus a spot to park the man-folk while you browse.

kate spade Madison Avenue flagship

She wears her thoughts on her sleeve.

kate spade Madison Avenue flagship

Loooooving the flamingo collection this summer! Perfect amount of pink, coral, black and white.

kate spade Madison Avenue flagship

The store is the only spot (other than online) that stocks the exclusive Madison Avenue collection – an upmarket range of exquisitely made pieces using the most lovely of materials.

kate spade Madison Avenue flagship

Did you see in the last pic it looked as if there were doorways behind the clothing? There were! It leads out to a rather fabulous little balcony with pops of colour and the manhattan skyline. EVERY shopping experience should have this!

kate spade Madison Avenue flagship

In store now – kate spade swim!

kate spade Madison Avenue flagship

On the third floor – homewears!

kate spade Madison Avenue flagship

There’s also a little station to knock together a cocktail or two! (ks is so serious about the ability to sip on something fabulous they even have a liquor license!)

kate spade Madison Avenue flagship

The third floor is also home to the bridal boutique! #ido!

kate spade Madison Avenue flagship

More pretty places to perch if all the loveliness gets the better of you.

The third floor is also home to the VIP suite, another room with extra doses of fabulousness where you might sip on that cocktail if you’ve decided to buy everrrrything.

Extra special and ultra divine – the kate spade Madison Avenue flagship store is a must-visit if you’re NYC-bound. I challenge you to find a more beautifully merchandised store anywhere ever. And also challenge you to try to leave empty handed! Until you can enjoy it in the flesh, you can always browse online – equally difficult to leave empty-carted!

Do you love it? Have you been? What stores have you visited that are beautifully presented like kate spade? 

6 Comments

  • I can only imagine you in that store!!!
    I hope to visit it one day.

    x Luci

  • Siobhan says:

    I absolutely adore Kate Spade! I went berserk in the Vegas outlet store earlier this year and almost bought the entire store! These pics of the flagship store are absolutely incredible though! Do you have the Kate Spade book, ‘Places to go, people to see?’ It’s simply gorgeous!
    Thanks so much for sharing.
    Siobhan x

    • Oh Siobhan, it’s always so wonderful to find a fellow ksny-loving kindred spirit! I have experienced the Vegas outlets and like you, was lucky to get out without a lifetime of debt. So many pretty things! I don’t have the places to go book but do have the ‘Things I love’ book which as expected, I love! So lovely to have you visit! x

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